Outdoor Campaign

Keep On' Pickin' 

Silver Addy Award

Client:

History Channel

Art Directors

Sara Showers

Rachel Derieu

A GRAND PICKIN' ADVENTURE OF OUR OWN

Rachel and I got scrappy- scouring for the perfect collection of treasures at antique shows, backyard collectors, barns, and museums. Our watch-history pointed us to the right piles of "junk" to stay true to the History Channel Original series American Pickers. One of our earliest ideas came to life as an unconventional outdoor "Water Tower Wrap." And in the pickin' spirit, the billboard reveals a classic gem, changing over time, and overnight when the sun goes down. Oh, and If you need an old fire truck for a shoot, I know a guy.

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